The Client We’ve known this client since day 1. It’s us! After approximately 11 years in business, Starfish Signs & Graphics needed to renew our signage and branding, so we embarked on a brand refresh project. As a custom sign design, fabrication, and installation company, we are somewhat of a generalist. Every project is different, and over the years we …
What is Environmental Graphic Design?
Environmental graphic design embraces a variety of design types. Many industries play a role in environmental graphic design, including graphic design, architecture, interior design, and, sometimes, landscaping and industrial design. Environmental graphics can assist with wayfinding, communicating identity and information, and shaping a business’s visual aesthetic. In our line of work, environmental graphic design means we are not just creating …
What’s In a Sign? Top Business Sign Design Tips
Have you ever had this happen to you? You’re driving down a road you’ve driven a thousand times and all of a sudden, you see it. An eye-catching sign on a business you’ve never seen before. What was it about that sign that made it stand out among all the others that fade into the background? Why did that one …
Looking for a Brand Refresh? Start with Signage
Does your business feel old and outdated? Feel like your business is just fading into the background? Before you call the realtor to find a new place, consider updating your signage to breathe new life into your space. Update your Building Signage How long has it been since you updated the signage in your building? Everything from your sign out …
Optimize Your Artwork For Large Format Printing
Large format printing is notorious for highlighting even the smallest errors in design. Whether a banner, a poster, or another type of trade show graphic, large-scale artwork faces the unique challenge of being viewed both up close and from afar. In order to ensure the quality of your final graphics from all distances, you have to start with the best …
Wall and Window Graphics for Restaurants in South Orange County CA
Statistics show that there were 2,438 full-service restaurants in Orange County during the last count. The odds are good that this figure did not include the small eateries that pop up seasonally or the food trucks that are not associated with an established brick and mortar enterprise. What do all of these businesses have in common? They need wall and …
Orange County Sheriff’s Department Ribbon Ceremony
The new Orange County Sheriff’s Department located in Lake Forest California had its ribbon cutting ceremony on May 13th 2015. The event was attended by several City Council members, community residents, business persons, and of course Sheriffs and Deputies. This new Sheriff’s Department substation will serve the cities in South-East Orange County, including Rancho Santa Margarita, Foothill Ranch, Mission Viejo, and Lake …
Impacts of Colors
Did you know that colors have personalities? Have you thought about how the colors in your building, lobby signs, and graphics influence your customers’ perceptions of you and influence their buying decisions? Take a look at the color chart shown below, and then let’s talk further about specific business types. Take a look at the many brands at the bottom of …
Building A Brand Is Anything But Basic
If you ever catch yourself looking at advertisements while driving down the road, you may notice each ad is usually signed with the company’s logo. The logo is a small graphic gem, a visual representation of what the company stands for and what it offers its customers. The Business of Branding Creating a successful logo is one of the great …
The Professional Graphic Design Team at Starfish Signs and Graphics
In the world of business where speed, efficiency, cost and return are the all-to-often echoed anthems of the work day, creativity and imagination are frequently neglected and are left to stagnate in the shadowy corners of the office. Creativity, though, is a powerful tool when utilized properly and can be combined with efficiency to create a process, service or product …








