A great way to make your business stand out from the competition is with a well-placed, architecturally crafted monument sign. Monument signs are often at ground level and constructed from largely durable materials that match the architecture around them, such as brick, stone, or other forms of masonry. In this month’s article, we will explore some of the benefits of monument signs, with a specific nod to how they can enhance the presence of your business.
Reasons to Use Monument Signs
Well-Designed Monument Signs Create a Strong Visual Impact
There is nothing quite like a well-designed monument sign to change the appearance of a business. Imagine the difference between a shopping center featuring a steel and plastic sign and a shopping center featuring a sign built from stone and brick. One of those conveys a more elevated presence and gives clients a different feel from the moment they point their car in your direction.
Monument Signage is Quite Versatile
Additionally, monument signs are quite versatile. Our signs can be customized in a variety of ways, including the structure, the building materials, and the method of illumination. The ultimate goal is to design and install a sign that represents the overall aesthetic of your facility while being visible and effective.
Monument Signs are Affordable
Monument signs are also affordable. Although we couldn’t quote an exact price on the website, as we customize every sign that we create, we can tell you a little more about the factors that impact the cost of a sign. First, the cost of a sign is largely driven by its size, complexity, and the quality of materials that go into creating it. As one might imagine, larger, more complex, or more durable signs will cost more.
Monument Signs Can be Illuminated for Visibility at Night
Monument signs can be illuminated through a variety of methods. There are two major considerations – the type of lights used, and their placement. In terms of the type of bulb or device, essentially all monument signs today use LED lights of one form or another. As compared with older methods of illumination, for example, fluorescent bulbs, LEDs provide significantly greater energy efficiency, with reduced maintenance costs. LEDs can be used for internally illuminated signs, and a variety of LED light fixtures are available for external illumination.
And then regarding internal versus external illumination – there are several considerations, including local regulations. The Starfish Signs Design team will work with you to explore the best method of illumination for your specific sign, with appropriate consideration of local codes and ordinances.
Types of Monument Signs
Internally-Illuminated Monument Signs
Monument signs of this type often have an aluminum cabinet with translucent face panels. The internal LEDs provide back-lighting of text and logos installed on acrylic or Lexan panels. Numerous configurations are possible, and these signs may be designed for excellent visibility both during the day and at night.
Outdoor Directory Signs
Have you ever gotten lost at an outdoor shopping mall? This is the best example we could give you an outdoor directory sign. These signs assist with wayfinding and help your client easily navigate your business.
Pylon Signs
Pylon signs often referred to as road signs, or highway signs, are a great way to capture the attention of your audience due to their sheer height. These signs are freestanding structures supported by poles. They are often made of aluminum or another durable metal and can be illuminated or not, depending on the preference of the business owner. With a sign this tall, nobody can dispute your location!
Post and Panel Signs
Post and panel signs are some of the simplest, but most classic signs out there. Featuring a lovely sign mounted on two posts, these signs can provide a professional edge to your business by telling clients exactly where they are.
Single Building Monument Signs
Finally, single building signs are designed to tell clients when they have reached a business within a stand-alone business. They can be customized in a variety of ways, including to show off your logo!
Advertise the Best Parts of Your Business Through Monument Signs
Outdoor displays have the potential to provide a modern, sophisticated look for signs that customers might otherwise pass on by. Draw your clients in with a beautifully crafted, custom-built monument sign from Starfish Signs today!